The study aims to know the reasons and purposes for incorporating social responsibility (SR) in the training of people, public administration, politics and government, in order to propose a specific model. This qualitative research with a comparative character, was developed between 2016 and 2017, in Chile, Perú and Argentina. The results show that in these three countries, there is discontent and mistrust in the social systems as well as questioning of party politics, where SR helps to develop a better governance, watching the satisfaction of citizens’ interests over individualism, dealing with insecurity and inequality. This, with the purpose or aim of increasing those behaviors searching to create opportunities for social progress for everyone and for a sustainable develpoment, which is proposed to be done with the implementation of cross-curriculum education models.

Social responsibility, Higher education, Behavior, Governance, Sustainable development.